Marketing 11/12 – December 4, 2017

Shape of the day:

1. Attendance
2. Project Check-in
3. Developing Social Media Strategy
   1. https://blog.hootsuite.com/how-to-create-a-social-media-marketing-plan/ 
   2. Use the following questions to help guide your strategy. Work towards answering each in great detail
   3. Your content marketing plan should answer the following questions:
      • What types of content do you intend to post and promote on social media?
      • Who is your target audience for each type of content?
      • How often will you post content?
      • Who will create the content?
      • How will you promote the content?