Media Research-Duolingo

 

Media Research-Duolingo 

Duolingo was made in 2012, by Luis Van Ahn, who is now the co-founder, and CEO, of Duolingo. Severin Hacker is the other co-founder of Duolingo. Duolingo was made in Pittsburgh, Pennsylvania, and its original purpose “was to create a language learning app that was free for people to use” (Smale 2020). Now a days Duolingo is a fun free way to learn nineteen different languages, even languages that are not real. Duolingo in the future has plans to become an educational game, “Duolingo uses a gamification system to encourage users to continue learning” (Viktor 2021). Duolingo teaches students, teaches, immigrants, or anyone who wants to learn a new language. One may ask how Duolingo makes money if it is free, well, “Duolingo makes money via a premium subscription, display ads, as well as its language proficiency tests. The company operates under a freemium business model” (Viktor 2021). Duolingo is a website for anyone who knows how to read, write, speak and a willing to learn a new language. One jargon word for Duolingo is Duolingo. Some facts about Duolingo, are that there is 1 employee for every two million people that use Duolingo, another fact is that there are over 120 million people that use Duolingo, or have it installed. Another fact is that Duolingo teaches two fake languages this includes High Valyrian, and Klingon. Overall Duolingo is a decent way to learn a language, however Duolingo lacks the ability to make one fluent in the language that one is trying to learn. 

 

 

Sources 

Quotes 

  1. https://forum.duolingo.com/comment/33809133/The-History-of-Duolingo#:~:text=Luis%20Von%20Ahn%20wanted%20to,feature%20has%20since%20been%20removed. 
  1. https://productmint.com/duolingo-business-model-how-does-duolingo-make-money/#:~:text=Duolingo%20makes%20money%20via%20a,under%20a%20freemium%20business%20model.&text=Founded%20in%202011%20and%20based,most%20popular%20language%2Dlearning%20platform 
  1. https://support.duolingo.com/hc/en-us/articles/204829090-What-is-Duolingo- 
  1. https://www.bbc.com/news/business-51208154#:~:text=Bringing%20on%20board%20linguistics%20and,including%20English%2C%20French%20and%20Spanish 

 

 

Pictures 

 

  1. https://www.duolingo.com/learn 
  1. https://www.lifewire.com/duolingo-review-1357041 
  1. https://www.pcmag.com/reviews/duolingo