In this propaganda poster based on “Animal Farm” by George Orwell, one would notice some of the following techniques such as, Fear, Glittering Generalities, Card Stacking, and Common Enemy/Scape Goat. This propaganda poster uses “Fear” as one of its techniques because it shows how the animals see Mr. Jones or humans from their point of view, it also bolds the word “JONES” because none of the animals want Mr. Jones to return to the farm because they fear him. Another technique used is “Glittering Generalities” this technique can be seen because, the slogan “Do you want Jones to return?” is used to capture peoples attention. The slogan is used to convince people that if you don’t follow the pigs then Mr. Jones will return to the farm. The technique of “Card Stacking” is also used in the poster to make the pigs look better then Mr. Jones or the humans. In the poster Mr. Jones is shown with a devil horn on his head however the pig is shown with a halo above its head, meaning that compared to the pigs, Mr. Jones and all humans are evil. The last technique used in the poster is “Common Enemy” or “Scape Goat” this technique is used in the poster to show that all of the animals on the farm share the same common enemy, humans. The poster image simplifies the situation on the farm by saying that under the rule of humans life is like hell, but compared to the humans under the pigs rule life is like living on “Sugar Candy Mountain.”