Public Broadcasting – Is Public Broadcasting Still Relevant Today?


14-year-old Jacob and his older brother Mark are at CBC’s building. It’s Take Your Child to Work Day. Mark and Jacob’s Mother was unavailable, so Mark agreed to take Jacob to CBC where he works. They walk into the building. 

JACOB: Hey, thanks for taking me here. 

MARK: Yeah, no problem! It’s too bad mom was busy. 

JACOB: They should probably change this to “Take Your Family Member to Work Day”. 

MARK: (Laughs) Yep. 

They’re standing in the lobby now. There’s a sign on one of the walls, Jacob goes to look at it. It says: 

As a public broadcaster, our goal is to provide entertaining, enlightening and informative programming for the Canadian public. We value diversity in all aspects of our work, and we are committed to representing that diversity through the many concepts and stories portrayed in our content. 

JACOB: Wait, so CBC makes news right? 

MARK: We make a lot more than news. We make radio programs, documentaries, podcasts, TV shows, sports shows and a LOT more. We even have shows in French and indigenous languages. 

JACOB: Oh wow! Cool. 

MARK: Hey, why don’t I give you a tour, then we can get lunch somewhere. 

JACOB: Sure! 

After Mark shows Jacob around the facility, they go to a fast-food place and get stuff to eat. They sit down at a table. 

JACOB: So, I have a question. Public broadcasting is nice to have, but do we really need it? Like, it’s mostly funded by the government which means people are paying tax dollars for it, and there’s a lot of other TV shows already out there. Couldn’t that money be used for, like, hospitals or something. 

MARK: Yes, but public broadcasting has its benefits. We make lot of 

educational stuff. All those documentaries I was talking about, plus we make videos specifically designed to help children learn. 

JACOB: Like what? Sesame Street? 

MARK: Hey, you used to like that as a kid! 

JACOB: (Laughs) 

MARK: Anyway, we also make news programs, like you said. It’s meant to be very unbiased and 

present all sides. Did you know that people who watch the news on public broadcasting are better informed, more likely to vote and have more realistic perceptions of society than those who don’t? They’re also more likely to be accepting towards immigrants and have higher levels of social trust. 

JACOB: Wow, I’m more impressed at the fact that you remembered all of that. 

MARK: What can I say, Public Broadcasting has made me a better man! 

JACOB: Oh my gosh. 

MARK: I’m not done yet! 

JACOB: (Sighs) 

MARK: The CBC also investigates the cases of missing and murdered indigenous 

women. Many people don’t even know that 10 percent of all female homicides in Canada are for aboriginal women and girls. They’re being killed all around us and we don’t even know about it. 

JACOB: Insanity. 

MARK: I know! (Checks watch). I think we should head home soon. It’s getting kinda late. 

JACOB: Sure, let’s go. 

(I didn’t get a chance to finish the last 2 panels. All the relevant information is present already)


Works Cited:

CBC Programming Services. (n.d.). Retrieved June 18, 2020, from

CBC Program Guide. (n.d.). Retrieved June 18, 2020, from

Fact Sheet, Missing and Murdered Aboriginal Women and Girls. Native Women’s Association of Canada,

Independent Producers. (n.d.). Retrieved June 18, 2020, from

Monk, C. (2011, February 03). Monk: Public broadcasting benefits our community. Retrieved June 18, 2020, from

Public broadcasting: Its past and its future. (n.d.). Retrieved June 18, 2020, from


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