Matsuzushi is a Traditional Undertaking of the Oh-so-popular Japanese Cuisine 

Food and You: Matsuzushi

(http://www.jnto.go.jp/restaurant-search/eng/detail.php?rst_code=n191500)

Matsuzushi is a warm substitute for the over-saturated, similar, and generally insincere sushi market in British Colombia. Matsuzushi is different, as its traditional nature, inherent intimacy, and snug sentiment captures the feeling of what a Japanese sushi restaurant should be. Not to underplay it’s astounding, fine-tuned menu, but Matsuzushi’s real charm is the atmosphere and service that brings people in year after year. Strolling under the restaurant banner, the passionate owners earnestly greet and welcome customers, whilst handing hot towels which establish a home-like atmosphere, hauling away the cold, bitter outside. Within seconds the waitress plops down a couple of menus at the small booth, creaking slightly with weight yet comforting and uplifting. Examining the quaint and charming restaurant there are constant reminders of Japanese heritage: a tall sakura tree surrounded by ancient Japanese paintings, copies of the greats like Katsushika Hokusai and Hasegawa Tohaku. The decor displays the sheer passion the owners have in sharing their culture with the world. The exquisite and refined rolls, perfected over generations have their own way of saying welcome like the perfect car, created just for you. Staring down the menu the price point is generally affordable and perfect for most occasions. The dishes seem to compliment themselves so that all of them pair with each other like the slimy fresh tuna belly mixing with the crunch of the crispy fried California rolls. Left up to the chef (Omakase) he will put on a display the likes of never seen anywhere else with a variety of fish, rolls, and udon which will create a combination unique to every visit but always amazing. Exploring the rich heritage of the restaurant as they move from place to place, Dad to son, but their ever-lasting cuisine still shines through. Matsuzushi draws people in with it’s quiet and cozy inside but leaves them coming back for it’s delicious sushi and when comparing them to anyone else, it’s hard to settle for second best.