This Pepsi ad shows the famous actor, Sofia Vergara, dressed in blue drinking from a Pepsi can. The blue color of this ad is eye-catching, and cooling. They are using a-well known actress, a trick that is used widely throughout advertisement to further gain attention. On the left, the attention is directed to the skinniness of the can which is reflected in how un-naturally skinny her arm is. Her body is very dewy and has a natural-looking glow to it, however it is not very realistic. She is wearing a lot of highlighter and the glow is also most likely edited or enhanced. On the right, Sofia Vergara is wearing a slightly darker shade so that the viewer’s attention is directed to her low-cut dress, where the Pepsi can is strategically placed in the center of her chest. Again, her features like her collarbone and shoulders, are very prominent. Her hat is covering her face in both pictures in a very seductive manner, and her red lipstick pops out against the blue so that it matches the red of the Pepsi logo. The tagline of this ad “the new skinny can”, is quite disturbing. The media is, once again, presenting the idea of “skinny” as better, and an improvement. They are using a skinny woman in this ad as a sort of subtle reference to how skinny the can is, I don’t think that they would use someone with a wider figure, which is very upsetting. The unrealistic ideals that this ad is promoting in regards to shape and figure is used throughout many ads and is so subtle that one could hardly recognize it. This very skinny, prominent, and glowing women is what is often portrayed as beautiful, and even a drink ad can have a negative, unconscious, influence on young boys and girls that see this.
1980’s- Strict but simple, everyone had a role to do.
Now- Teens have hope, dreams, and a lot of ambition.
I noticed a lot of similarities and differences between these two eras. Pop culture, like fashion and music is constantly changing so that was quite a large difference. However the biggest difference I discovered was in the “every-day-way-of-life.” Schools were stricter and had more rules, and a lot of that was due to where my family grew up, but their chores and responsibilities were a lot more serious than mine are. I feel like a lot more was expected of them then there is for me. On the other hand, their society was very straight-forward: get married, have kids, clean, and cook, today there is so much more that you can do and those views are outdated. In today’s decade, a lot of people are able to express themselves the way that they feel best represents them. There’s a lot more acceptance and open-mindedness and I have the privilege of allowing to dress and identify as how I feel. While it would be cool and interesting to experience adolescence in the 80’s, I would rather grow up now. Looking back, with all the things we know now, I could see how people would want to live in the 80’s and rock the hair and the denim, but I like how much more creative freedom and ambition there is around today and I wouldn’t trade that.
Immortals by Mara Rusu is a rhymed poem that explores Mother Nature vs Humanity, human hubris, and the environment. This poem explores the depths of the inquiry question: How does our environment or where we come from define us? It also incorporates the powerful video “I am Nature.” Together, they demonstrate the idea that nature is something so much more powerful than human’s think it is. Coming from an enviorment and society of greed, and hubris affects humanity and mother nature greatly.
